You don't need more leads. You need to stop losing the ones you already paid for.
Your business is sitting on revenue it already paid for. Fresh leads slip away because nobody responds fast enough. Old leads sit buried in your CRM because nobody goes back for them. We build the system that stops the leak, revives missed opportunities, and turns lost leads into sales conversations.
Three systems. One revenue engine.
Fully managed and built around what you already have. You don't handle the technology — we design it, implement it, and keep optimising it.
Speed decides the deal
Leads contacted within 5 minutes are dramatically more likely to be reached and qualified. Hermes engages every new enquiry within seconds — around the clock, across every channel your buyers use.
One touch is not enough
Buyers rarely convert from a single interaction. Athena runs persistent, personalised follow-up across multiple touchpoints — nurturing every lead until they respond or convert.
Your CRM is silently decaying
CRM data degrades at 22.5% per year. Phoenix wakes up dormant contacts with targeted campaigns — turning leads you've already paid for into fresh, booked conversations.
Revenue Leak Calculator
How much revenue is hiding in your CRM? Adjust the numbers to match your business and estimate what better follow-up, faster response, and old-lead recovery could be worth.
Every benchmark comes from published 2025–2026 industry research. Under-promise, over-deliver.
Every business sits on a database of past leads, former clients and dormant prospects that are no longer actively contacted. These people already know who you are — which makes them far warmer than cold outreach.
Use your average contract or order value across a typical client. If you sell recurring services, you can use first-year value for a conservative figure, or lifetime value for the full picture.
Cold outreach averages 3–6% response. Your existing contacts already know you — recognition drives response rates 5–10× higher.
| Type | Response |
|---|---|
| Cold | 3–6% |
| Warm | 30–50% |
Not every response leads directly to a meeting. This percentage indicates how many responding contacts progress to a concrete, scheduled sales meeting.
The average total B2B win rate is 20–21%. This applies exclusively to qualified meetings — contacts who already responded, confirmed interest and deliberately scheduled a conversation.
Revenue recovered from leads already paid for.
Real numbers from real databases. No additional ad spend. No new leads purchased. Just the revenue that was already sitting there.
1,545 leads in the CRM — 818 never contacted. 53% had been tried once. No answer, no follow-up. Lead gone. 17 additional solar installations closed at $7,200 per system.
873 leads in the CRM — 454 never contacted. 12 additional installs closed from the existing database. Zero additional marketing spend.
1,332 leads reactivated from an existing database. 72 appointments recovered at 5.41% conversion. $3,500 average recovered revenue per appointment.
Every one of those results came from leads the business had already paid for. No new ads. No cold outreach. Just a systematic look at what was sitting in the database — and a process to recover it. Yours is probably no different.
Book a Free Revenue Leak AssessmentFrom first call to live system.
A structured path with no heavy lifting on your side. We handle the strategy, the build and the optimisation.
Intake & audit
A free strategy call where we map your leads, channels and where revenue is currently leaking.
System design
We design the response, follow-up and lead-recovery systems around your specific setup.
Implementation
We build and launch everything — fully managed. Implementation begins within days of sign-off.
Optimisation
We monitor, refine and scale what works, so results compound month after month.
Conservative numbers. Defensible math.
Every benchmark comes from published 2024–2025 industry research — not optimistic guesses.
Warm beats cold
Existing contacts respond several times more than cold outreach, because they already recognise you.
Average B2B win rate
Across the total pipeline. Qualified meetings convert far higher — which is exactly what we focus on.
Win rate after proposal
Once a qualified meeting becomes a proposal, close rates climb sharply. Getting the meeting is the hard part.
The things people ask first.
Find the revenue hiding inside your pipeline.
In a 30-minute Revenue Leak Audit, we'll review your numbers, identify where opportunities are slipping, and map the fastest path to capturing more revenue from the leads you already have.
Book a Revenue Leak Audit